All work samples on this page, unless otherwise disclosed, were created for and are property of Rutgers, The State University of New Jersey.

 

Infographics

These playful infographics were targeted at Rutgers University Libraries’ undergraduate patrons, to project the Libraries as a friendly and accessible resource that has an impact on student performance and graduation rate.

Campaign: QuickSearch

Concept (graphic design & copy writing) for a publicity campaign to market the library’s search tool to patrons.

Product: QuickSearch

Illustration

The illustrations below re-imagine the occupancy of a building in Newark’s Ironbound neighborhood, as it was inhabited and used since the 1890s by immigrants from Germany, Poland, Italy, China and Spain. ©Newest Americans

Project: Ironbound Foodscapes. Client: Newest Americans

Campaigns : Stress Busters

A Rutgers University Libraries initiative to provide student patrons with opportunities to ‘de-stress’ during exams. Fliers, for example, were posted to notify students when support dogs were brought into study spaces in the libraries.

Identity

Branding concepts for Rutgers University Libraries letterheads.

Other

Cover concept, independent project: Mary Ann Koruth