All work samples on this page, unless otherwise disclosed, were created for and are property of Rutgers, The State University of New Jersey.
Infographics
These playful infographics were targeted at Rutgers University Libraries’ undergraduate patrons, to project the Libraries as a friendly and accessible resource that has an impact on student performance and graduation rate.
Campaign: QuickSearch
Concept (graphic design & copy writing) for a publicity campaign to market the library’s search tool to patrons.
Illustration
The illustrations below re-imagine the occupancy of a building in Newark’s Ironbound neighborhood, as it was inhabited and used since the 1890s by immigrants from Germany, Poland, Italy, China and Spain. ©Newest Americans
Campaigns : Stress Busters
A Rutgers University Libraries initiative to provide student patrons with opportunities to ‘de-stress’ during exams. Fliers, for example, were posted to notify students when support dogs were brought into study spaces in the libraries.
Identity
Branding concepts for Rutgers University Libraries letterheads.
Other
Cover concept, independent project: Mary Ann Koruth